New York, N.Y. — The Stewardship Report on Connecting Goodness, the digital publication arm of the J. Luce Foundation, has reached a significant milestone this week by welcoming its 100,000th subscriber.
Naomi Klein, a resident of Highland Park, Illinois, became the landmark subscriber, representing a major achievement for the platform that has been delivering global news and thoughtful commentary since 2010.

“I’m honestly surprised to learn I’m the 100,000th subscriber,” said Klein during a recent interview. “I’ve been searching for news sources that offer more than the standard perspectives, and colleagues kept mentioning The Stewardship Report. After browsing through several articles, I was impressed by the global scope and the focus on positive change.
The Stewardship Report has evolved significantly since its inception.
Following the pandemic, the organization transitioned to a subscription-based model that has proven successful in sustaining its mission while remaining an affordable alternative to mainstream publications like The Washington Post and The New York Times.
“What drew me in was the international perspective,” Klein explained. “Most American news sources claim to offer global coverage, but they still view everything through an American lens. The Stewardship Report genuinely seems to value diverse global viewpoints, which is refreshing.”
The publication’s readership reflects this international focus, with subscribers distributed evenly across continents. Leadership reports comparable readership numbers in Germany, Japan, and Israel, though the publication’s organizational core remains centered on the U.S. East Coast.

Jim Luce, founder of the J. Luce Foundation, expressed pride in the publication’s growth. “When we launched The Stewardship Report, we envisioned a platform that would connect people committed to positive global change. Reaching 100,000 subscribers validates our approach and the hunger for news that uplifts rather than divides.”
The Stewardship Report’s mission centers on uplifting humanity and cultivating global leadership. The publication has maintained firm editorial principles, respecting all races, creeds, and genders while standing firmly against authoritarianism and oligarchy.
“That principled stance was another selling point for me,” Klein noted. “I appreciate news sources that are transparent about their values. The Stewardship Report doesn’t pretend to be value-neutral—they’re clear about standing for human dignity and against authoritarian systems.”
Klein, who works as an environmental consultant, represents the growing demographic of readers seeking alternatives to traditional news sources. “The subscription cost is nominal compared to what I get in return—thoughtful analysis delivered around the clock that helps me stay informed about global developments relevant to my work and personal interests.”
The publication operates on a 24/7 basis, publishing content continuously to serve its international audience across different time zones. This approach has helped it build loyal readership communities across continents.
“I check the site first thing in the morning over my coffee,” said Klein.
“I particularly value the coverage of environmental initiatives and social entrepreneurship across different countries. These stories rarely make it to the front pages of major papers but are crucial for understanding how change happens globally.”
Media analysts note that The Stewardship Report’s growth reflects broader trends in digital publishing, with readers increasingly willing to pay for specialized content that aligns with their values and interests.
“Reaching 100,000 subscribers is just the beginning,” said the publication’s editor-in-chief. “We’re investing in expanded coverage of global humanitarian efforts and developing more in-depth features on leadership initiatives across different cultures.”
The publication plans to commemorate this milestone by launching a special series
highlighting the stories of impact-driven leaders from 100 different countries,
symbolizing their global reach and commitment to diverse perspectives.
Klein offered some suggestions for the platform’s future development: “I’d love to see more community features that connect subscribers who share similar interests. The strength of this platform isn’t just its content but the community of globally-minded readers it’s building.”
As The Stewardship Report celebrates this milestone, it continues to focus on its founding mission—connecting goodness across borders and cultures while providing an accessible alternative in the global news landscape.
“In a media environment often focused on division and conflict,” Klein concluded, “finding a publication committed to highlighting humanity’s capacity for positive change is not just refreshing—it’s essential.”
Alternative News Site Reaches 100k Readers With Uplifting Approach (April 10, 2025)
#StewardshipReport #MediaMilestone #GlobalNews
#ConnectingGoodness #JournalismForChange
#100KStrong #AlternativeMedia #NewsWithValues
Tags: Media Growth, Digital Publishing, Global News, Alternative Media,
Subscription Milestone, J. Luce Foundation, Media Innovation, Nonprofit Media
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